Scottish-based asset manager abrdn has appointed Jason Windsor as its new chief executive, following the departure of Stephen Bird in May.
Windsor has previously served as the group’s chief financial officer, and currently sits as the interim chief executive officer.
Abrdn announced the move to new leadership following the company’s strategic shift to become a specialist asset manager and a digitally-focused wealth manager.
Sir Douglas Flint, chairman of abrdn, said: “I am delighted that Jason emerged from what was a very thorough process as the unanimous choice of the board to lead abrdn in its next phase.
“He has made a huge impression both internally and externally since he joined abrdn, particularly as someone whose actions evidence he cares deeply about our clients and customers and our people. I very much look forward to working with him as our new CEO.”
The news comes after a flurry of new appointments at the asset manager in the past few months, with the appointment of Verona Kenny to chief distribution officer with abrdn Adviser in August, followed by the addition of Louise Williams as chief financial officer for abrdn Adviser just last week.
Speaking on his new role, Windsor said: “I am honoured to have been chosen to lead abrdn. I see significant headroom in each of our three core businesses, with the potential to generate a step-change in performance for our clients and customers, and for our shareholders.
“My job now is to work with the talented team at abrdn to realise this opportunity and to build a more efficient, growing business with a culture that sustains long-term success.”
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Ian Jenkins will continue in the role of abrdn’s interim group chief financial officer and a search process for a permanent appointment for the group chief financial officer role will now begin, the company said.
The move follows a tumultuous year for abrdn, which has taken an array of cost-cutting measures. In January the asset manager unveiled its latest cost-cutting initiative, aiming to slash costs by £150 million by the end of 2025, which includes the elimination of roughly 10% of its workforce.





