A Glasgow-based recruitment technology firm, Candidate.ID, is preparing to open offices in New York and Singapore amid plans for a global expansion push.

Increased customer demand has prompted the expansion, the firm said.

The company’s Talent Pipeline Platform provides a centralised, unified SaaS solution that helps firms to attract talent in an efficient manner by identifying potential candidates through an individuals’ online brand engagement.

New offices in Singapore and New York, as well as continued expansion in Glasgow, could create around 50 new jobs by the end of 2020. 10 new employees have also been welcomed to its Oswald Street office in Glasgow.

Adam Gordon, CEO of Candidate.ID, said: “Large organisations tend to have existing databases of contacts, but these can stretch into thousands of names, meaning it’s more time efficient to use more traditional advertising routes.

“We recognise that while some individuals might not apply directly for a new job, they are open to new opportunities if approached directly.”

Gordon added: “By tracking and ranking potential candidates’ interactions with brands, we can approach those with genuine interest in the hiring companies, increasing the chance of recruitment and reducing time and money spent on the process.”

The cloud-based recruitment provider, currently part of RBS’ Entrepreneur Accelerator programme.

The RBS programme is the UK’s largest free business accelerator network, providing mentoring, insight and bespoke coaching for entrepreneurs who want to grow their businesses.

John Willoughby, entrepreneurial accelerator manager at Royal Bank of Scotland, commented: “As an experienced business owner and recruitment specialist, Adam spotted a gap in the market, taking a personalised approach to recruitment rather than casting the net wide. This saves time and money, so it’s no wonder large companies are realising the value of this service.

“With any new business, it’s important to expand your professional network to grow your enterprise, and we hope our Entrepreneur Accelerator programme has helped to open some doors for Adam and his business.”