Digital technology services provider Incremental Group has acquired data analytics business Adatis in a deal that deepens Incremental’s capabilities and reach in the attractive data analytics market.

As an enlarged group, Incremental now has 350 employees and closed out the half-year to September 2021 with pro forma revenues of £18.5m and EBITDA of £4m.

In tandem with the acquisition of Adatis, Incremental has secured significant additional debt capacity through its new HSBC facilities, allowing the group to continue its pursuit of strategic acquisitions.

London and Surrey based, with offices in Bulgaria and India, Adatis specialises in advanced data analytics, from data management strategy and consultancy to managed services. It is a Microsoft gold partner for a number of competencies including data analytics and data platform.

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The new acquisition deepens Incremental’s end-to-end digital transformation capabilities, continuing the company’s journey to achieve revenues of £60m and 500 employees by 2023.

Discussing the acquisition, Neil Logan, CEO of Incremental said: “Incremental’s purpose is to enable organisations to digitally transform. Adding robust data capability and expanding into the data analytics market is core to this.

“Acquiring a business in this space immediately strengthens the group and allows us to deliver more value to customers. I am delighted to welcome Adatis to the group.”

Sacha Tomey, Co-Founder of Adatis said: “We are proud of the business we have built at Adatis and are excited for it to be taken to the next level with the support of Incremental. Adatis will benefit from the strength of Incremental to enable us to continue to scale, ensuring long-term sustainability and success.”