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Edinburgh EdTech Startup Hits 100,000 Educator Milestone

Michael Edgar

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Edinburgh EdTech Cademy
Edinburgh EdTech startup, Cademy, hits a milestone of 100,000 educators across the UK, making it the UK’s premier marketplace for courses and workshops.

Following reaching 100,000 educators, the SaaS enabled marketplace for education services also aggregated over 5 million reviews on the platform. This makes Cadamy the largest marketplace for courses and workshops in the UK after only being launched in 2021.

Cademy provides educators with a software solution to streamline admin, sales and promotion for their courses. The software’s toolkit also includes a management, booking, and marketing system. Users can book in person or online courses across hundreds of available categories through the software. 

CEO Adrian Binzaru says education is the only mechanism which can help people stay competitive during the massive transformations happening in the job market such as the latest advancements in AI and automation. Which he predicts will displace millions of jobs, with some research suggesting almost one third of the jobs in the UK could be replaced with AI by 2030.

“Staying competitive in this fast-paced market requires keeping up with all the latest developments,” he said. “ [Cademy] enable learners to thrive in the new economy, as we continue to help individuals and businesses navigate the challenges of the next decade and beyond.”

The global EdTech market has been on a sharp incline since the beginning of the Covid-19 pandemic, due to the education system being re-imagined for digitised spaces, along with the need for workers to up-skill to keep up with emerging technologies. 


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Investments into the UK sector alone went from £113m in 2018 to £467m last year according to a report. According to the most recent report from the UK Government, the EdTech business generated around £4 billion in gross value added the year after the pandemic began. 

Binzaru said up until this point, Cademy focused on catching up on the latest developments in a digitised education market. However, going forward, he says they will focus more on how the learners and educators interact. 

“There are some pretty magical bits in our pipeline,” he said, hinting at introducing new commercial, in-house and business-to-business settings. “We are all buzzing for what’s coming next.”

Michael Edgar

Staff Writer, DIGIT

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