Glasgow-based online pharmacy, Simple Online Healthcare, has made two c-suite hires as the company targets further international growth.

Rebecca Moore joins the firm as chief operating officer (COO), arriving from TravelNest, with Panos Karyofyllis hired as chief growth officer (CGO) from Skyscanner.

Addy Mohammed, Co-founder, Simple Online Healthcare, commented: “Becs and Panos bring unrivalled experience in building brands in global markets, worked closely with our Non-executive Directors Shane and Jules during their time at Skyscanner, and we couldn’t be happier to have them on board.”

Rebecca Moore began her career at Unilever, and spent three years with Royal Bank of Scotland before moving to Skyscanner to work closely with the travel site’s Chief Operating Officer (COO) Mark Logan around operations and transformational change, including a relocation to Singapore to help run the Skyscanner business across thirteen Asia-Pacific markets.

Latterly at Skyscanner, she worked alongside Shane Corstorphine to help run the company’s Europe, Middle East, African, and Americas divisions. Moore, who also brings experience in supply chain and logistics, joined vacation rental startup TravelNest as vice president (VP) of operations in 2019, before being appointed chief operating officer (COO) in 2020.

Rebecca Moore, incoming chief operating officer at Simple Online Healthcare, said: “I am excited to join Addy, Karim, and the team as the company enters a new phase of growth, across the UK and internationally, and to be able to share the journey to scale in the digital healthcare sector with Panos, Shane and Jules.”

Panos Karyofyllis joins from Skyscanner where he held various leadership positions across growth, marketing, strategy, and insights, most recently as senior director of performance marketing. In his previous position at Skyscanner, Panos oversaw the company’s growth strategy for Europe, Middle East, and Africa (EMEA).

Simple Online Healthcare reported annual revenue of £14.5 million in the year to 28th February 2022, and forecast revenue in excess of £20 million in the current year. Headcount has more than doubled since 2021, and in March the company announced the appointment of former Skyscanner executives Shane Corstorphine and Jules Pancholi as Non-executive Directors.

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In September, Simple Online announced the acquisitions of the Kapsel and Dr Felix brands from Stark Healthcare, making expansion into Europe for the first time. Kapsel provides primary care services to patients across Germany, while Dr Felix is an online doctor clinic serving patients UK-wide.

Karim Nassar, Co-founder, Simple Online Healthcare, said: “On the back of posting another strong year of double-digit revenue growth and our recent acquisitions, building out the senior management team will help to accelerate our growth plans.”

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